Melanie Perkins, Once Rejected by Investors Now Becomes The World's Richest Young Woman
Melanie Perkins never expected to be able to enter the ranks of the richest people in the world. This 35-year-old woman has successfully become one of the youngest female CEOs of startups that have more than 1 billion US dollars in assets, Mother.
Perkins as the founder of Canva, a graphic design base or program from Australia. The Canva program has been used by more than 60 million users.
Canva is now one of the alternatives for people who are beginners to using Adobe Kilat for graphic design. Released in 2013, Canva has many features and tools that make it easier to make designs.
Background Melanie Perkins
Quoted from various sources, Melanie Perkins was born and raised in a multicultural family. Her father came from Malaysia, while the Mother came from Australia. His 2 parents have backgrounds in the engineering and teaching industries.
Perkins has had a self-employed spirit since the beginning. Since childhood, this woman born in 1987 has started a business.
Perkins' first venture was made when he was 14 years old. At that time, she sold handmade scarves around the market of Perth, Australia.
Perkins attended Sacred Heart College. He then continued his teaching at the University of Western Australia, taking the lines of communication, psychology and commerce.
While in college, Perkins actively taught students basic computer design as a side of the path. From there, he came up with the idea of upgrading Canva's base.
Perkis felt that he wanted to improve the graphic design program more easily and effectively after watching his students try to use Adobe Photoshop and other complex design bases.
The ups and downs of Perkins build Canva
In 2007, Perkins built Fushion Books with Cliff Obrect, now her husband. You should know, Fusion Books is a base that allows students to create their own school yearbook designs using drag-and-drop tools that display a variety of design templates.
Perkins' persistence wasn't over until Fushion Books was formed. He next started
Connect with several people in colleges and colleges to acquire new clients for their efforts.
Fusion Books began to grow and became the largest yearbook company in all of Australia. However, his business was naturally short of funds to develop.
Perkins and Obrect then sought contributions from venture capitalists. But unfortunately, none of the financiers agreed and wanted to help his business, Mother.
Nach, throughout that time, Perkins and Obrect ultimately decided to change the name of Fushion Books to Canva Inc. The 2nd is again trying to find investors again after different names. However, the couple's struggles were not easy.
What does Melanie Perkins' struggle narrative look like to build Canva? What is Perkins' current earnings as a successful young businessman versus Forbes?
The woman born in 1987 has a self-employed spirit since the beginning. Since childhood, he has started a business. She first started her 14-year-old business selling handmade scarves around the Perth market.
Perkins attended Sacred Heart College. He then continued his teaching by taking the lines of communication, psychology and commerce from the University of Western Australia.
While studying, Perkins actively taught students basic computer design as a side of the path.
From there he came up with the idea of improving the graphic design base more easily and effectively after watching his students strive to use Adobe Photoshop and other complex design bases.
Perkins and Cliff Obrect, now her husband, went on to build Fusion Books in 2007.
Fusion Books is a base that allows students to create their own school yearbook designs using drag-and-drop tools that display a variety of design templates.
He increased that base to his mother's place where his parents helped him print the yearbook.
Not long after, he started connecting with several people in colleges and colleges to acquire new clients for his business. Fusion Books began to grow and became the largest yearbook company in all of Australia.
But halfway through, Fusion Books lacks the funds to grow and develop. The two lovebirds next sought contributions from venture capitalists. Alas, no one agrees and is confident in the idea.
Throughout that time Fusion Books subsequently differed in name so Canva Inc. Until that name change, Perkins and Obrecht still had difficulty obtaining funds from investors. He was denied by more than 100 investors in Perth.
The next opportunity came when most important investor Bill Tai visited Perth in 2011 to look at start-up competition.
Perkins and Obrecht successfully filed for Canva at a dinner held by Tai but returned again not receiving funding.
From Bill Tai, Perkins got an invitation to face-to-face kite-surfing where many other technology investors joined.
Part of this in-person event was held in Silicon Valley, where Perkins and Obrecht touched on every opportunity they got, but couldn't contribute.
Until finally, in 2012, a former Google executive joined, namely Cameron Adams, who had related technical skills.
After two initial capital turnovers, the company was officially issued in 2013. Perkins became CEO of Canva, Obrecht was chosen as COO, while Adams as CPO.
Canva began to grow and diversify its business operations very quickly.
In the early years, they had more than 600 thousand users. The company expanded its achievements to several places such as Beijing and Manila. As time comes to an end, the company continues to add more and more comparison features to its platform.
Even with a bit of diversity outside of Australia, Melanie rose to prominence in Silicon Valley and among the tech ventures in the United States. In 2016, he was confirmed as one of those successful young businessmen versus Forbes' '30 Under 30' in Asia.
In 2020, Canva raised US$60 million and the company's valuation rose to US$6 billion making Perkins the 3rd richest woman in Australia with a net worth of US$1.3 billion.
This year, Forbes wrote that Melanie Perkins' fortune has reached US$6.5 billion. His wealth made him the 386th richest man in the world.
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